Let the world understand China through reading―a possibility of The Chinese Cult

Chinese culture as the only civilization carrier with a history of over five thousand years， its philosophy， ideology， aesthetic way， and values has generated an influence on the formation of the modern world which should not be ignored. Some elements and values of Chinese culture still exist in many splendid chapters of western civilization. Although American culture is in a world leading position today， Chinese culture still has strong vitality. However， the pressing problem of Chinese culture today is how to promote the transmissibility rapidly， and let it be accepted by more people in the world. Publishing is an important carrier of the culture “Going Out” plan， and it is also an important strategy of promoting the Chinese cultural renaissance.

In this sense， the large-scale cultural reading The Chinese Culture Series， published by Baihuazhou Literature and Art Publishing House has showed the distinct charisma and style of the Chinese culture by comprehensive and brilliant Chinese culture elements. And as reading has become a detailed manual to understand Chinese culture in the world， it can also be used as the “Enlightenment Book” for the world to understand China.

The Chinese Culture Series is a set of 13 volumes， containing Chinese Kung Fu， Chinese Tea， Sun Tzu’s Wisdom of War， Chinese Ceramics， Chinese Characters and Calligraphy Art， Family Culture in China， The Charm of Beijing Opera， Great Wall， Chinese Ancient Bridge， Chinese Festival， Chinese Surnames Culture， The Chinese Health and Chinese Acupuncture， and all of these books had been published in six languages - Chinese， English， French， Japanese， German and Spanish. The whole series shows different aspects of Chinese culture and introduce the rich history， stories， legends and anecdotes through simple language and illustrations； it also stands out the knowledge， readability and interest， and takes into account the different reading habits of different cultures. Sun Tzu’s Wisdom of War expounds the different genes of the Chinese nation spirit culture and the development of philosophic thoughts； Chinese Characters and Calligraphy Art and The Charm of Beijing Opera talks about the art and their shine from the ancient time； Chinese Ceramics shows the gorgeous and varied of Chinese ancient art； Great Wall and Chinese Ancient Bridge looking back the resplendent and brilliant of Chinese ancient architecture in the history； Family Culture in China， Chinese Surnames Culture and Chinese Festival traces the origin of the traditional Chinese etiquette and the folk custom culture； Chinese Health， Chinese Acupuncture， Chinese Tea and Chinese Kung Fu appreciate the long-existing traditional Chinese medicine and healthcare.

The Chinese Culture Series shows the value orientation and cultural character of Chinese people since ancient time to the whole world and spreads the excellent Chinese culture connotation； it provides a broad growth space for the modernization of Chinese culture. To some degree， the cultural concept and humanities pursuit in the Chinese culture give a preset of the direction and goal for the social development， which reflects the consciousness of Chinese culture. With the rapid development of Oriental culture， it is highly expected that Chinese culture will be increasingly understood， accepted or appreciated by the world in the near future， and that’s also what The Chinese Culture Series expects.